

Founders' Mondays - Strengthening the Customer Signal
Everyone you pitch is interested.
Coffee, meetings, "send me more".
Nobody has bought.
Interest is not urgency. What they say is not what they mean. And the competitor that matters is rarely the one on your slide.
If your engine stalls at Customer, this week is yours.
The question we're asking: who actually has the pain, and how do you know?
One real founder story, unfolded a layer at a time, alongside your own customer. Unbox the person, the problem and the world they already live in, then test it against the three places it usually breaks.
No prior sessions needed. Nothing to prepare. If you came to The Business Engine, bring your sheet.
Why we’re here?
Give serious AI-native founders in Singapore an edge so they keep moving from building to delivering.
Who it’s for?
Actively building (pre-MVP, post-launch, late-stage)
Want’s likeminded peers and structured problem-solving
Interested in at-least weekly cadence
Open to committing if the value is real
How the day plays out?
10am — Doors open
As we say in Singapore, OTOT.
12.30pm — Lunch & Social
BYOF. Meet your peers. Build real relationships over food.
1:30pm — The Work Room
From founder topics that broaden your awareness, to real-time problem-solving. This is where you build your founder muscle and keep moving
5pm — “Next move”
We roundup & wrap here.
The Work Room
We bring a veteran.
You come with something real: what you’ve done, what changed, what’s stuck.
This is your time to focus on being a founder, leader, business owner. Not just tech, not just AI, but running a business.
It could be: Pipelines. Product. Marketing.
Segments. Users. Traction. Flywheels.
Budgets. Teams. Funding. Pricing
Contracts. Taxes. Regulation…Bring a problem, leave with a decision/direction/solution that’s yours. Follow-up next week.
Weekly Founder Topic
20-30 mins, talk or learning
Short session on a real founder topic, drawn from the room, or brought by someone who’s lived through it.Founder Cases
2-3 cases, up to 45 mins each
Facilitated and collaborative problem-solving with your peers in the room.
Proudly supported by Singapore Global Network
Supported by Singapore Global Network (SGN), a division under Singapore Economic Development Board (EDB). Join SGN to become a member of our global network of professionals and friends with Singapore at its heart. Learn more at www.singaporeglobalnetwork.gov.sg.