SDRs: Marketing's Missing Link

​Too often, SDRs sit under Sales while Marketing is left out of the conversation. But the best-performing GTM teams treat SDRs as the link between Marketing and Sales, not the property of one team.

​Join Jane Serra, CMO, and Catarina Hoch, Global Head of Demand Generation, for an exclusive underground session on how memoryBlue aligns Marketing and SDRs to drive better pipeline. As an outsourced SDR partner with 650+ SDRs supporting technology companies worldwide, we've seen what great alignment looks like and the mistakes that hold teams back.

​We'll share practical lessons, real examples, and the playbook we've developed from running hundreds of SDR programs.