​NOTE: This event will be conducted via Zoom.

​Overview

​The first Nike.com website was launched 30 years ago, just prior to the 1996 Summer Olympic Games in Atlanta. Learn the behind-the-scenes story of how this innovative project came together.

​This event is presented by the Digital Strategy Exchange (DSX), a professional network for brand-side digital leaders. See below for more information.

​Featured Speakers

​Jonathan Nelson, CEO, Omnicom Digital

​Role on the original Nike.com Project: Jonathan was the Co-founder & CEO of Organic Online, the agency that built the site.

​Steve Gehlen, Founder, Digital Strategy Exchange

​Role on the original Nike.com Project: Steve was the Interactive Marketing Manager at Nike at the time and was the project manager on this project.

​Joel Hladecek, Worldwide Creative Officer, Education First

​We will share pre-recorded video recollections from Joel during the event.

​Role on the original Nike.com Project: Creative Director at Red Sky, the agency that designed the site.

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​About the Digital Strategy Exchange

​This event is produced by the Digital Strategy Exchange (DSX), a professional network for brand-side digital leaders and individual consultants with 5+ years of brand-side digital experience.

​We host regular members-only meetings and other events for the general business community, such as the Co-creAIt unconference about Human/GenAI collaboration. Members have access to a gated online community.

​Basic membership is free for professionals who fit the membership criteria. Premium membership is $95 for the first year.

​For information about how to join the Digital Strategy Exchange (DSX), visit https://digitalstrategyexchange.com

​Image of Nike home page from 06/13/96 used by permission from Nike Business Affairs.