Service Design Book Club with Joanna Godwin and Fernando Loizides
Joanna Godwin and Fernando Loizides are our guest speakers for the online book club event in May.
Book: Access for all - Accessible products, communities and assistive technologies
Guest Speakers and Co-authors: Joanna Godwin and Fernando Loizides
Chapter for discussion: Chapter 7: Looking to the future with emerging technologies
Join us for an engaging conversation with Joanna, Fernando, and fellow service design enthusiasts!
Event details
Date: Friday, May 8, 2026
Time: 11 am to 12 pm (EST) | 5 pm to 6 pm (CEST) | Time zone converter
Location: Online event
Agenda
Introductions - 5 minutes
Overview of the chapter by Joanna and Fernando - 20 minutes (will be recorded)
Conversations with Joanna and Fernando - 30 minutes
Note: The Zoom link will be shared with registered participants.
About the guest speakers
Joanna Godwin is a digital leader with more than 15 years’ experience improving public services across local, regional, and national government.
Her focus is on designing products or services that truly meet people’s needs - inclusive, sustainable, and accessible by default.
Joanna is passionate about using design to make government simpler, fairer, and more human. Her specific interests include user-centred design, accessibility, bilingualism, and sustainable digital practices.
She has published two books with peers:
📘 Trio Writing – on improving bilingual design in public services
📗 Access for All – a call to action for leaders to understand the importance of digital accessibility
Dr. Fernando Loizides is a Reader (Associate Professor) at Cardiff University, UK, and holds an honorary Professorship at the Universidad Politécnica de Madrid.
Fernando is also an option holder and embedded consultant in SaigolEd, given his immersive background in education and his deep business/entrepreneurial tech expertise with world-leading companies.
He currently works with Google's Silicon Valley team, researching and developing voice recognition and artificial intelligence-based systems to assist communication between disabled and non-disabled people.
He has led national and international teams to create emerging interactive technologies used for commercial and academic purposes. He has collaborated/worked with companies such as Microsoft, Fujitsu, Dyson, Admiral, and Nokia.
His discoveries in areas of accessibility have enabled people with mild and severe disabilities to regain independence in living and are currently being used worldwide; one commercial application of which won him and the team he led the award for most impactful innovation.
He has commercialised products in Virtual Reality and Internet of Things Technologies, as well as mobile applications for information interaction and discovery. His research and development won several international awards for ground-breaking advancements in technology, as well as receiving awards for innovation and sustained development of the international scientific community.
He has collaborated/worked with many SMEs, creating and testing their prototypes and supporting them from pre-revenue to self-sustaining, profitable states. His work in user experience, human-computer interaction, and data science has been published in world-leading journals and presented in world-leading scientific conferences.
He has also given invited talks internationally, trained 1000s of students from GCSE level to PhD and published cutting-edge work on novel teaching methodologies.
About Service Design Book Club
Please read about our first meet-up on Medium, visit our website, and follow our LinkedIn page or LinkedIn newsletter for information about the upcoming events.
If you have any questions before our meet-up, please feel free to send them to [email protected].
Code of Conduct
Service Design Book Club is dedicated to providing a harassment-free event experience for everyone, regardless of gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race, ethnicity, religion (or lack thereof), or technology choices.
We do not tolerate harassment of event participants in any form.
We value your attendance!
(This document is licensed under a Creative Commons Attribution 3.0 Unported License.)