The Thinkbait Sessions with Zsike
At least woo me before you pitch slap me.
A little conversational foreplay wouldn’t go amiss, my new LinkedIn friends.
Just because I’m accepting your connection, doesn’t mean you can instantly offer me a life-changing solution to a problem I don’t remember mentioning — presumably because your CRM plugin told you I was a ‘warm lead’ (I cannot stand this term)!
Why wouldn’t you at least court me a little, instead of going for the surprise ambush angle?
Actually… What I have a blood-boiling problem with is the assumption that by showing up in someone’s inbox earns you their attention, their trust, and access to their budget.
Which brings us (neatly, if reluctantly) to Sales Navigator.
A magnificent tool misused by most with the enthusiasm of a child let loose with a chainsaw. The average user employs it to harvest names and spray AI-written messages that are as attractive as lukewarm vomit.
But in the right hands, it becomes a finely tuned instrument… Capable of identifying the right people (who might want to buy from you and not just happy-clap at your ChatGPT-aided posts), at the right companies, in the right context, showing just enough buyer intent to suggest that your message won’t be met with a restraining order.
And that’s precisely what I’ll be covering in the next Thinkbait Session:
🧠 How to ACTUALLY use Sales Navigator like a strategist — not a door-to-door salesman with an arbitrary number to hit
🧠 How to warm up leads without the instant sales pitch
🧠 How to identify intent signals and active users, so you’re not selling to the digitally comatose
🧠 And crucially… how to build a network of people you would want to work with
This is the same approach we use at Vampire Digital to build client pipelines without leaving a trail of scorched connections and unread messages.
📅 12th March 2026 Thursday 2:30pm GMT
9:30 AM Eastern Time (ET)
8:30 AM Central Time (CT)
6:30 AM Pacific Time (PT)
3:30 PM Central European Time (CET)
🎟️ Live on Zoom. One hour of intense Sales Navigator know-how with Q&A at the end. Low cost, high value, and no marketing dude bro templates. Only £50
Attendance may not guarantee enlightenment, but it will almost certainly reduce your chances of getting blocked by everyone in your target market.
Register before all the spots go.
And wear something black! 🧛🏻♀️