Cover Image for A founder-focused session to understand how investors evaluate traction at the earliest stages across different industries.
Cover Image for A founder-focused session to understand how investors evaluate traction at the earliest stages across different industries.
Hosted By
59 Went
Private Event

A founder-focused session to understand how investors evaluate traction at the earliest stages across different industries.

Hosted by Katie LeClair
Zoom
Registration
Past Event
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About Event

Many founders hear that investors want to see traction — but what actually counts as traction at the pre-seed stage?

This short, practical webinar breaks down the early signals investors look for when evaluating young companies. We’ll explore how founders can demonstrate meaningful progress even before significant revenue appears.

In 45 minutes, we’ll unpack what traction means in the context of early-stage investment and how founders can present credible evidence that their company is moving toward a scalable opportunity.

Topics we’ll cover include:

• The difference between activity and traction
• The early signals investors look for before revenue
• What traction can look like in science, health, or deep-tech companies with longer commercialization timelines
• How to frame pilots, partnerships, and user validation
• What makes a company “investable” at the pre-seed stage

By the end of the webinar, founders should have a clearer understanding of how to assess and communicate their traction — and where their company currently sits on the path toward investment readiness.

Who should attend:
Women founders building innovative or tech-enabled startups who want to better understand what investors mean when they talk about traction.

IMPORTANT NOTE: MAKE SURE YOU ATTEND ALL THE WEBINARS TO HELP FORTIFY YOUR APPLICATION.

Hosted By
59 Went