

CTRL + CREATE: Claude: A Crash Course to Actually Get Work Done
Session Overview
Most people open Claude and don’t know what to do with it. They ask a question, get an answer, and move on. That’s not where the value is.
In this session, you’ll learn how to actually use Claude by understanding what each feature is designed for and when to use it. We’ll walk through chat, artifacts, projects, and coworking, and show how each one helps you think, create, and refine real work like content, emails, and plans.
This is a hands-on workshop led by Shirley Williams-Toney, an Emmy-nominated producer and AI strategist known for turning complex tools into practical systems. You’ll follow along live as we turn simple inputs into structured outputs and build something you can use immediately. Come ready to work with your computer.
WHAT WE’LL COVER
• What Claude is and how it’s different from other AI tools
• When to use chat vs artifacts vs projects vs cowork
• How to turn a simple idea into a usable asset
• How to refine and improve outputs without starting over
• How to use Claude as a workspace, not just a chatbot
WHAT YOU’LL WALK AWAY WITH
• Clarity on what each Claude feature is for
• A simple way to turn ideas into usable outputs
• One workflow you can repeat on your own
• Confidence using Claude beyond basic questions
• A practical starting point for using it daily
EXPERIENCE LEVEL
Level: Beginner + Intermediate
What that means: No prior experience required, but valuable for those already using AI who want to work faster and more effectively.
📸 Media & Documentation
Event documentation will be recorded and shared after.
About Shirley Williams-Toney
Shirley Williams-Toney is an award-winning storyteller, and AI technologist and systems architect focused on helping people integrate AI into their work in ways that are practical, thoughtful, and human-centered. Through workshops, consulting, and advisory work, she equips creatives and organizations with the systems they need to build, scale, and sustain their ideas.
Learn more at: www.shirleywilliamstoney.com
CTRL + CREATE is a bi-weekly, free virtual workshop series designed to help creatives, founders, and culture-shapers build practical confidence using AI while maintaining their thinking, judgment, and perspective.