BUILDING BRANDS THAT MOVE CULTURE

​Join The Black Beauty Club for an evening with Ogilvy's leading voices across strategy, creative and cultural marketing, moderated by Abena Boamah, Founder of Hanahana Beauty.

Building Brands That Move Culture explores how culturally relevant ideas become influential brands, breakthrough campaigns and meaningful business growth. Spanning beauty, sports, entertainment, lifestyle and consumer culture, the conversation will unpack how marketers identify powerful insights, transform them into compelling creative ideas and build brands that resonate deeply with audiences while driving lasting commercial impact.

Designed for founders, marketers and creative professionals, the discussion offers practical lessons on building culturally relevant brands in today's rapidly evolving marketplace.