The Snack Aisle Puzzle — Why the Wrong SKUs Keep Ending Up on the Wrong Shelves

​A sales rep visits 45 stores a week. Which SKUs should he recommend at each?

Join Amit Choudhary, Founder & CEO at Enqurious, for a hands-on session where you’ll decode real-world CPG retail challenges and build a SKU recommendation engine to solve store-level distribution gaps.

​In this live, 1.5-hour workshop, we explore a real CPG distribution problem where the wrong products keep ending up on the wrong shelves. High-performing stores stock out of top sellers, while low-traffic stores overstock slow movers. Same company. Opposite assortments.

​Using an actual 45-store dataset, we’ll uncover SKU-store mismatches and build clear, store-specific recommendations step by step.

​You’ll see how retail analytics works in practice, what skills are required to solve problems like this, and how raw data turns into a recommendation engine.

​No theory-only slides. Just a real business problem solved live.

​By the end of this workshop, you’ll understand how SKU-store mismatches happen in CPG retail, how to frame the problem analytically, and how a recommendation engine is structured to solve it in real-world scenarios.