HITMKR Workshop: Turning Talent Into Income [Office Hours Fest]

​Office Hours Fest — Day One

​Friday, August 14

​Start your Office Hours Fest weekend by investing in your craft, expanding your network, and discovering new opportunities to build a sustainable career in music.

​Day One is designed for artists, producers, managers, creatives, and music professionals who want to learn, connect, and grow. From hands-on workshops and industry conversations to networking, live music, and exclusive merch, Friday is all about building community and creating opportunities.

​🎵 HITMKR Artist Workshop + contest

​Kick off the day with an interactive workshop led by HITMKR Distro, an independent music distribution platform built to help artists release music and generate revenue.

​After the workshop, artists will compete in a live sales challenge using the HITMKR platform. The artist who generates the most sales during the competition will win the grand prize—and HITMKR will match the winner’s earnings, giving one artist the opportunity to double their success.

​Whether you’re just getting started or looking to strengthen your direct-to-fan strategy, this workshop is packed with practical insights you can put to work immediately.

​💼 Panel: Turning Your Art Into Income Beyond Streaming

​Streaming is only one piece of the puzzle.

​Join artists and industry professionals for a conversation about the many ways creatives are building sustainable careers beyond streaming revenue. We’ll explore opportunities in live performance, production, licensing, merchandise, creative services, brand partnerships, community building, and other income streams available to independent artists.

​If you’ve ever wondered how to build a real career in music without relying on a viral hit, this conversation is for you.

​👕 All Pro × Office Hours T-Shirt Release, Open Aux & Mixer

​As the evening begins, join us for the official release of the limited-edition All Pro × Office Hours collaboration T-shirt.

​Meet artists, producers, creatives, entrepreneurs, and music professionals from around the Bay while enjoying an Open Aux session where attendees can share their music, discover new artists, exchange ideas, and make meaningful connections in a relaxed environment.

​Grab a drink, support the merch release, and become part of the community that’s helping shape Oakland’s creative future.

​🎶 Late Night R&B Experience

​We’ll close out Day One with a late-night R&B experience at Red Heron Studios, bringing together incredible music, great energy, and the perfect atmosphere to celebrate the first day of the festival.

​The best part? Every Friday activation is within walking distance, making it easy to experience the entire day—from workshops and panels to networking, the merch release, Open Aux, and the late-night R&B session.

​RSVP today to skip the registration process at the door. Simply show your RSVP confirmation when you arrive and enjoy a full day of learning, networking, collaboration, and unforgettable music.

​Welcome to Office Hours Fest.