From Idea to Marketing Campaign: Build a Video + Landing Page #SFTechWeek

​This hands-on session is for founders, creators, and lean marketing teams. We’ll start with a real product or campaign idea and turn it into two core marketing assets: a promotional video and a matching landing page.

Using VideoClaw, we’ll turn the campaign idea into a video. Then, with Readdy, we’ll build a landing page to carry the message forward and guide viewers toward a clear next step. Along the way, we’ll explain how to define the audience and key message, write a strong video hook and call to action, and keep the video and landing page aligned.

By the end of the session, attendees will have seen a complete campaign come together and learned a repeatable process they can use for a product launch, event promotion, or other marketing campaign.

We’ll create:
- A concise campaign brief
- A short promotional video
- A matching campaign landing page
- A clear path from watching the video to taking action

Readdy is an AI-powered website builder that helps anyone turn an idea into a polished, functional website—without coding. Describe what you want, and Readdy creates the site structure, copy, and design; then refine it with simple AI prompts or visual edits and publish when you’re ready. It’s built for founders, creators, small teams and business owners who want to bring their ideas online quickly.

Videoclaw is a video creation agent for founders and lean teams who want video, but don’t have a video team. Start with an idea, script, article, reference, or raw footage. Videoclaw plans, generates, edits, captions, and finishes launch videos, product demos, advertising, podcast clips, social content, sales videos, and whatever you think of next. www.videoclaw.com

This event is a part of #SFTechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.