Clay vs Claude Code: Why the Best GTM Teams Use Both

​Everyone in GTM is asking the same question:

​Will Claude Code replace Clay?

​The problem is that it's the wrong question.

​The best teams aren't choosing one or the other.

​They're combining both.

​In this Smartlead Office Hours session, Bill Stathopoulos (CEO, SalesCaptain) will break down where Clay excels, where Claude Code shines, and how modern GTM teams are building workflows that leverage both effectively.

​Using real-world examples from SalesCaptain, you'll learn how to structure outbound systems that are flexible, scalable, and built for execution.

​Why This Session Matters

​Most teams are trying to replace tools.

​The best teams are building systems.

​This session will show you where Clay fits, where Claude Code fits, and how to combine them into workflows that actually work.

​What You'll Learn

​• Where Clay wins and where Claude Code wins
• How modern GTM teams structure their workflows
• A practical architecture using Clay, Claude Code, and automation tools
• A real-world outbound workflow from SalesCaptain
• How to get your first workflow running quickly
• Common mistakes teams make when adopting AI workflows

​🎁 Plus: Every attendee gets the Clay + Claude for GTM Playbook

​Speaker

​Bill Stathopoulos — CEO, SalesCaptain

​Bill Stathopoulos is the CEO of SalesCaptain, a B2B Outbound & GTM agency serving brands including Nestlé, Drip, Robin AI, GlossGenius, Persado, Gravitee, and YC startups.

​He's the author of Cold Email Secrets, LinkedIn's Top Lead Generation Voice 2024, GTME of the Year by Clay (2025), and a speaker at HubSpot INBOUND.

​Event Details

​📅 Date: Thursday, 11 June, 2026
🕙 Time: 11 AM EDT | 8:30 PM IST | 4 PM BST

​If you're wondering whether to use Clay, Claude Code, or both, this session will give you a practical answer.