KRCG Workshops and Office Hours

Refund Policy – Workshops & Office Hours

All workshop and office hours bookings are considered confirmed once registered.

Because these sessions are live, strategic, and limited in capacity, refunds are generally not offered.

If you’re unable to attend a workshop, a recording will typically be shared afterward so you can still access the material.

If you can’t make a session, you’re welcome to transfer your registration to a future workshop or office hours session. Just reach out in advance, and I’ll make a note.

For office hours specifically, if you’d like to reschedule, please provide at least 24 hours’ notice so your spot can be offered to someone else.

If you have any questions or special circumstances, please reach out to kat@katrucker.com.

Building your sales and marketing systems can feel overwhelming. These office hours are an opportunity to ask questions, troubleshoot challenges, and get practical advice on how to grow your startup.

Join Kat Rucker, Fractional VP of Sales and Marketing, for small-group office hours focused on early-stage go-to-market strategy.

• Prioritizing sales and marketing when you have limited time and resources

Bring your current questions or challenges, and we’ll work through them together.

 designed to keep the discussion practical and interactive.

time slot that works best for your schedule

, so you’re welcome to join for the full session or come with a specific question.

If you'd prefer to discuss your business privately, you can book a 

https://calendar.app.google/gKky3ZDgodjKhXV86

Kat Rucker is the founder of Kat Rucker Consulting Group and a Fractional VP of Sales who works with early-stage startups on go-to-market strategy, sales systems, and founder-led growth.

She has over 10 years of experience in B2B sales across software and services and helps startups build their first scalable revenue processes.

Ask a VP of Sales: Office Hours (Virtual)

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Kathryn Rucker

Each month, we host 2-4 workshops on sales and marketing topics plus drop-in Office Hours, where you have a chance to ask questions about your specific business issues.

This membership gives you access to live workshops plus our recording library.

Typically $29 per workshop, this membership allows you to access all sessions for a flat rate and includes our group drop-in office hours where you can ask specific questions relevant to your business!

KRCG Workshop and Office Hours Membership

For founders who want direct advisory support, consistency, and accountability in their business.

GTM Mondays is the primary membership tier for early-stage founders who want structured, ongoing guidance and real-time access to experienced sales and marketing strategy.

What’s Included:

•Two 20-minute 1:1 GTM strategy sessions with Kat each month (on Mondays!). This is focused advisory time to refine messaging, prioritize pipeline, troubleshoot sales challenges, and move key initiatives forward.

•2–3 live KRCG Workshops per month (plus full recording access)
Tactical sessions covering sales systems, outbound strategy, positioning, founder-led growth, and execution frameworks.

• 1–2 Group Office Hours per month
Live feedback, shared learning, and collaborative problem-solving in a founder-focused environment.

• Access to KatGPT Tools
Custom-built GPT resources designed to support cold outreach, messaging refinement, marketing execution, and workflow efficiency.

• Member-only preferred access and pricing for KRCG Sprints and Creative projects

• Discounted additional 1:1 time, as needed

Designed for early-stage founders (typically under 5 employees) who want:

-Clear strategic direction
-Structured accountability
-Faster decision-making

You can find extended Terms and Conditions, including our AI Policy, here: 
https://docs.google.com/document/d/1edXAX4VNWDvzAYvTydhDsSE8IbvsCTpcGc0yEiUeJAM/edit?usp=sharing 


Go-to-Market (GTM) Mondays

4-Hour Deep Work Session Designed to Solve One Specific Business Problem

A KRCG Sprint is a structured, high-impact strategy intensive designed to create clarity and momentum around a defined business objective.

Each Sprint includes 4 hours of focused time with Kat, typically split into two 2-hour working sessions. Between sessions, light implementation or prep work may be assigned to ensure progress.

Popular Sprint Formats:

Business Planning Sprint
• Annual or quarterly objective setting
• Revenue targets and KPI alignment
• Sales and marketing roadmap
• Priority sequencing

GTM Sprint
• Ideal Customer Profile refinement
• Offer positioning and messaging
• Outreach channel strategy
• Prospecting framework
• Plug-and-play systems for scaling tools

Designed for Founders who:

-Have a clear challenge that needs structured resolution

-Want faster clarity without a long-term retainer

-Are ready to execute immediately after the strategy is defined

Sprint Session (4 Hours)

For founders who want a deeper, hands-on strategic partnership and ongoing execution support.

Solopreneur Support is designed for early-stage founders who are actively building and need more consistent, personalized guidance beyond membership-level access.

What’s Included:
• 30-minute 1:1 strategy sessions twice per month- Extended advisory time for deeper planning, prioritization, and decision-making.
** Unlike GTM Mondays, sessions can roll over month to month 

• Direct async support between sessions- Ongoing communication for quick questions, feedback, and momentum between calls.

• Strategy-to-execution flexibility
Solopreneur hours can be applied toward KRCG Agency support when needed, allowing founders to convert advisory time into hands-on execution.

• Includes access to monthly workshops, additional drop-in office hours, and discounts with KRCG Agency

Designed For:

Founders who:

-Are actively scaling revenue
-Need consistent strategic oversight
-Want faster feedback loops
-Value flexibility between strategy and execution
You can find extended Terms and Conditions, including our AI Policy, here:
https://docs.google.com/document/d/1edXAX4VNWDvzAYvTydhDsSE8IbvsCTpcGc0yEiUeJAM/edit?usp=sharing

Solopreneur Annual Support

KRCG Exclusives

What is your job title?

Feel free to drop in at any time, but please try to attend the session time you sign up for so that everyone has a chance to ask questions!

Ask a VP of Sales: Office Hours (Virtual)

How the Sessions Work

Want a Dedicated 1:1 Conversation?

About Kat

Ask a VP of Sales: Office Hours (Virtual)

​How the Sessions Work

​Want a Dedicated 1:1 Conversation?

​About Kat

How the Sessions Work

Want a Dedicated 1:1 Conversation?

About Kat