

Customer Obsession in the AI Era ft. Granola
Support used to mean filing a ticket and waiting. That's changing; the same teams who used to escalate every small fix are now opening the codebase themselves, shipping the change, & moving on. Vicky Firth has watched this shift happen inside Granola's support org firsthand.
Why attend
∙ What actually changes when support can vibe-code a fix
∙ How Granola decides what support should touch vs. what stays with engineering, & how that line has moved
∙ The broader shift for customer-facing teams in the AI era: doing more, faster, without losing the closeness to the customer
Who should attend
Builders and operators who own the customer relationship as their company scales: support & CX leaders, founders, product engineers, and forward deployed engineers at technical B2B companies. Built for people making these calls day to day.
Run of show
6:00: Arrival & networking
6:30: Welcome & fireside chat with Vicky Firth (moderated by Youmna Sirgi, Head of Operations @ Plain)
7:10: Open Q&A
7:25: Networking continues
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Plain is AI support infrastructure that enables B2B teams to build anything – no-code or all-code. Meet with the team here!
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