DashCon 2026: Viral or Violation? Brand content in the age of AI
Thursday 19 November 2026, 12nn to 6pm, Makati, Philippines. Tickets from PHP 500. Innovator Pass early bird PHP 1,500 until Friday 30 October.
DashCon 2026 is a small, casual unconference about one question: can this post go live?
Since 21 September 2026, the Ad Standards Council asks for a clear AI label when AI creates, replaces or changes an ad element that needs a permit, consent or similar clearance. The advertiser stays fully responsible for every claim. In August 2026, a company was fined PHP 1 million over an influencer giveaway the company never cleared.
DashCon 2026 puts brands, creators and the people who check their posts in one room to talk about where the line is. DashCon 2026 is the fifth year of DashCon. DashCon started in Cebu in 2022 and has run in six cities.
You will leave with plain answers to three questions: Which brand posts are most likely to break a rule? Who checks a creator's post before the post goes live, and what do they check? What changes now that some AI-made ads need a label?
Who should attend:
Brand marketers who approve creator posts and ads
creators and people building a personal brand
agencies and solo freelance marketers
founders who still write the company's posts
media and content professionals
university students who want to work in content
The afternoon
12:00nn | Arrival and registration
12:40pm | Opening circle
1:00pm | Featured session
1:30pm | Panel: Viral or Violation? Who decides when a post crosses the line?
2:15pm | Viral or Violation? Live check, with Dasho
3:00pm | Snack break
3:10pm | Breakout rooms: Made with AI / Creators and paid posts / Health, beauty and money claims
4:15pm | Re-conference: each room shares one viral example and one violation example
5:00pm to 6:00pm | Networking
How the unconference works:
At registration, write a real post or question you are unsure about and put the note on the topic wall. Vote with 3 dot stickers. Each breakout room starts from the most voted questions on its topic. If a room is not useful to you, walk to another room.
Tickets
Creator Pass, PHP 500: students and creators. Main room and networking only. Breakout rooms are not included. Students show a school ID at check-in.
Innovator Pass, PHP 1,500 early bird until Friday 30 October 2026, 11:59pm. PHP 2,000 after the early bird.
Students and new creators stay in the main room, where demos run while the breakout rooms meet.
Walk-in, PHP 3,000 at the door, while seats last.
Speakers, panelists and topic leaders will be announced on this page. The venue is Zero Ten Park, 11/F Frabelle Business Center, Legazpi Village, Makati.
Organized by Dasho and Third Team Ventures. For sponsorship, email Ica (Veronica Amaranto) at vamaranto@contentdash.app.
Your details are used to run DashCon 2026 and send event emails. We do not share your details with sponsors. Under the Data Privacy Act of 2012, you may ask us to correct or delete your details at any time by emailing info@contentdash.app.
Refunds and transfers for DashCon 2026: all pass sales are final. DashCon 2026 does not offer refunds or transfers once a pass is bought. Questions: info@contentdash.app.
Community partner
Digital Marketing Association of the Philippines (DMAP)
Official shirt sponsor: UNISOL.