

Paddle x Helium: NYC App Leaders Dinner
What app leaders are learning about App2Web right now
Join Paddle and Helium for an invite-only dinner with a select group of app founders, growth leaders, and operators in New York.
App2Web is moving from theory to live experimentation. The opportunity is clear: more control, better economics, and new ways to monetize across app and web. But the details matter.
As teams start testing web payment flows, the biggest questions are practical: what should you test first, where does conversion hold or break, how do you stay inside the rules, and what does it take to turn web monetization into a reliable growth lever?
Prior to dinner, Zach Witzel (Founder, Helium) and Andrew Davies (Chief Innovation Officer, Paddle) will get into what leading teams are actually seeing in the market:
What the legal lay of the land is today
What Duolingo, Hinge, Strava, and others are doing live, and what the Cal AI story taught us
How to build a compliant, high-converting web payment flow without putting your App Store standing at risk
Where conversion holds, where it breaks, and how to design a checkout experience that feels native to your app
What it takes to make App2Web a reliable growth lever, not just a one-off test, and how to get there in days, not monthsSeats are limited, register today!
Hosted by Paddle (paddle.com) & Helium (tryhelium.com)
https://www.paddle.com/helium-partnership