Why Great Tech Doesn’t Always Scale - STHLM

​A session on the marketing decisions that shape your growth.

​For tech leaders with a product on the market, a growing customer base, and the ambition to take the next step - ready to grow efficiently, not just do more.

​AI can scale your communication, but it can't make your positioning decisions for you. Get that wrong, and you're pouring time and money into marketing that doesn't move the needle.

​During 60 minutes, you’ll get:

• ​A clearer understanding of why strong technology companies still fail to scale.

• ​Insight into the positioning decisions that shape how the market understands and values your offer.

• ​A practical framework for the marketing decisions you need to get right to scale your business.

​Julia Erikson, Fractional CMO and founder of DaysbyJu, shows you how business goals, market choices, and positioning lay the foundation for marketing that actually works - and sends you off with a framework for prioritizing right from the start.

​You don’t need to be an Epicenter member to join.
External CEOs, founders, and senior leaders from growing tech companies are very welcome.

​The session is free of charge and lunch is included.
Seats are limited, so book early if you want to participate.

​AGENDA

• ​11.30 - Doors Open & Lunch is served

• ​12.00 - Program starts

• ​13.00 - Event ends