Lunch Society: Everything I Know About Newsletters (Founders)
Have lunch with Friend of the Fridge and newsletter expert extrordinaire, Ethan Brooks. I've seen his Everything (Important) I Know About Newsletters discussion twice before, and it is one of the most impactful and insightful hours you can invest in your company (and there's even a free lunch!)
Prior to founding The Austin Business Review, Ethan spent years working inside multi-million dollar companies that use newsletters to boost client retention, nurture leads, and drive new revenue. He's also interviewed operators at some of the country's most successful media companies, compiling their insights into a book on How 7-Figure Newsletters Work.
In this talk, he'll share useful insights for founders who either have newsletters or plan to start them, answering common questions, like...
How do content-driven businesses make money? (There's a universal model)
What makes a valuable audience and how big does yours need to be?
How and when do you decide to start running paid ads to grow?
And more...
Through it all, he'll share tools you can use, practical frameworks to remember, and real-life case studies of companies driving 7- to 9-figures via email.
If a newsletter has been on your mind, you'll leave feeling much more ready to tackle that, and hopefully, excited about new revenue opportunities you may not have considered before.
For Our Magnates: As a special bonus for Red Fridge Members, each person who RSVPs will get a three-page strategic review, analyzing content from top competitors in your field, and highlighting ways you can set yours apart.
RSVP now to save your spot. (And if you're not a member, we do cool stuff like this all the time. Apply to join The Red Fridge Society today.)