Brand and Storytelling for Startups 101
How to turn branding into your startup's superpower, which will help it grow into recognizable, lasting business - not only through functionality but also through the power of values, trust, and credibility?
Join us offline and online for a 101 lecture about the essentials of branding for startups and product companies.
Through real-world examples and personal insights, Andrey Klen will tell how authentic narratives highlight what makes a brand genuinely unique and foster deeper connections with users.
For whom:
Startup Founders: Learn how to craft and communicate your product’s story to build trust and stand out in the market.
Brand Designers: Gain insights on creating meaningful brand narratives that resonate and create lasting impressions.
Product Designers: Discover how storytelling influences design decisions and strengthens user engagement.
About the speaker:
Andrey Klen is the co-founder and CMO of Petcube, CEO at Ozero Design, and winner of several Red Dot awards. His experience provides valuable insights into how design and storytelling drive business success.
See you on Wednesday, September 17. Please, do not forget to register. The exact event location will be sent to your email after registration.