Where Is Your Money Really Coming From? Using the Business Model Canvas to Grow Your Business
Most business owners know what they do, but many struggle to clearly articulate how their business creates, delivers, and captures value. Even fewer take the time to examine whether their current business model is positioned for sustainable growth.
Join Lauren Little, Founder of SOS Business Consultants, for an interactive workshop that will help you take a fresh look at your business through the lens of the Business Model Canvas. Rather than focusing solely on products and services, this powerful framework helps you understand the relationships between your customers, value proposition, revenue streams, key activities, and growth opportunities.
Lauren's engaging approach encourages participants to ask critical questions:
Who is really paying for your products or services?
Which customers create the most value for your business?
Where are your biggest opportunities for growth?
What may be limiting your revenue and impact?
How can you create a stronger, more sustainable business model?
You'll Learn How To:
Understand the 9 building blocks of the Business Model Canvas
Clarify your value proposition and competitive advantage
Identify and prioritize your most important customer segments
Evaluate and strengthen your revenue streams
Discover gaps, risks, and untapped opportunities in your business
Use the Canvas as an ongoing strategic planning and growth tool
Who Should Attend?
Small business owners
Entrepreneurs and startup founders
Consultants and service providers
Anyone looking to gain clarity and create a stronger path for growth
Workshop Format
60-minute presentation + 30-minute live Q&A
Leave with a clearer understanding of how your business works, where your revenue comes from, and practical insights you can use to make better strategic decisions.
Presented by Lauren Little, Founder of SOS Business Consultants
Hosted by the Tech Incubator at Queens College (TIQC)