

She START: Women in Entrepreneurship
We don’t need another quote about empowerment.
What we need are real conversations.
That’s what happens at SheSTART.
SheSTART is about encouraging young students, especially women, to step into entrepreneurship and the economic world.
This topic is personal to us. We have seen firsthand how limited representation shapes opportunities and confidence. Supporting women in entrepreneurship is not only about fairness, it strengthens the entire ecosystem.
🎤 Panel 1 - Getting Off the Ground
Petra Dobrocka (Founder & CCO, byrd technologies GmbH)
Lucy Greene (VC Associate, Fund F)
Carola Seyr (Head of Finance, Emmi AI)
This panel explores the realities of the first 6–12 months as a founder, early leadership challenges, strategic positioning and navigating structural dynamics in the startup ecosystem.
🎤 Panel 2 - Women in Business
Katarzyna Seidl (Ex-Google Program Manager, Global Partnerships)
Julia Kruselburger (Co-Founder, Independo)
Anna Geiger (Lead Digital Innovation, iC consulenten)
This conversation focuses on visibility and self-positioning, structural barriers in business environments, leadership norms and rethinking power and representation.
💬 Curated Table Networking
After the panels, participants will join small-group discussions with our speakers.
Each Table Captain will host a focused deep-dive conversation or a Q&A.
Final details and table assignments will be shared via email prior to the event.
SheSTART is open to all genders.
Because building a more inclusive economic world requires everyone to be part of the conversation. Empowering women benefits all.