The Viltrum Fellowship
We’re backing 3 Westminster students with £7,500 each to build an audience.
Learn how attention really works in the age of AI:
how to get it, keep it and turn it into opportunity. Then compete for one of three Viltrum Fellowships: £7,500 in Viltrum AI usage and 90 days of hands-on support growing your audience.
Entry is by approval, and seats are very limited. They’re given out first come, first served, so apply early. Applications close 28 October.
Bring your own laptop. You’ll need it for the competition. No technical background needed.
Why this matters
Everyone online is competing for the same thing: attention. The people who win it aren’t always the most talented. They’re the ones with a system.
On 30 October, we’ll show you the system, then put you in a room with the people who built it. You’ll leave with your positioning defined and your first content made. Three of you will leave with 90 days of backing.
You don’t need followers. You do need to follow through.
The day
A 5-hour live session (10am-3pm) at Zone29, University of Westminster, in collaboration with Viltrum AI.
1. The panel: AI for Marketing Intelligence
How AI is changing measurement, prediction, experimentation, optimisation and the way managers make decisions. Three people working on this in real companies tell you what’s actually working.
2. The workshop: how we build personal brands with AI
See how AI agents support content research, creation and optimisation, and how to turn a creative idea into a content and growth plan you can act on.
3. Hands-on time with Viltrum
Two hours building your positioning and your first content, with the Viltrum team in the room.
4. The competition
Everyone competes, and only the people in the room find out what it is. The challenge and how we choose our 3 winners are revealed on the day. At the end, we back 3 people for 90 days.
Meet the panel
Zal Zamanian, Co-Founder & CEO, Viltrum AI
Daniel Ukasonaya, Senior Product Manager, JD.com
Supun Sharada, Head of Digital Transformation, MAS Linea Aqua
Hosted by Dr Roshan Panditharathna, Course Lead, MSc Data & Marketing Analytics, University of Westminster.
What every attendee gets
A 1-hour workshop on how we build personal brands with AI
A 1-hour panel with leaders from JD.com, MAS Linea Aqua and Viltrum AI
2 hours of hands-on time with Viltrum, building your positioning and your first content
A method for building your own brand, or growing the business you work with, using AI
A shot at the Fellowship
What the 3 Fellows get
£7,500 each in Viltrum AI usage, fully covered by us
90 days of hands-on support from the Viltrum team. We load everything in your head into the system and build your brand with you.
Your journey documented and shared with our audience
Who should apply
Any University of Westminster student can apply.
You don’t need to know what you want to be known for. Working that out is what the workshop is for. Some of you will walk in with no idea what your brand is and walk out with one.
This is for you if you:
Want to build an audience from scratch
Want to scale an audience you’ve already started
Want to take part in the attention economy instead of watching it from the side
Are curious how AI can help you do all of that faster
You don’t need followers, a niche, a plan or a technical background. You just need to bring your laptop and be ready to figure it out.
If you’re backed as a Fellow, we ask you to commit real hours over the next 90 days and be willing to be on camera.
How to get a seat
Seats are very limited and given out first come, first served. Once all the seats are taken, everyone who applies after that goes on the waitlist.
Two ways in:
Apply for free. Answer our questions. We read every application and pick the people we think will get the most out of it. We reply within 48 hours. As we get closer to the deadline, we reply within 24 hours, so you know quickly whether you can attend.
Skip the queue: £10. A guaranteed seat, confirmed instantly. You’re still fully eligible for a Fellowship.
Applications close 28 October.
FAQ
Can I attend for free?
Yes. Apply for free and we’ll review your application.
Who can come?
University of Westminster students only.
Do I need to know what I want to be known for?
No. The workshop helps you figure that out.
Do I need to bring a laptop?
Yes. Everyone must bring their own laptop to take part in the competition.
What is the competition, and how are winners chosen?
That stays a secret until the day. Only attendees find out.
Do I need a technical background?
No. If you can use a phone, you can use Viltrum.
Do I need an audience?
No. Starting small makes the story better.
What if the seats are full?
You go on the waitlist, and we’ll contact you if a seat opens up.
Is the £7,500 cash?
No. It’s Viltrum AI usage, covered by us.
Will I be filmed?
Yes. The event is filmed, and you agree to this when you apply.
What happens if I don’t win a Fellowship?
You still leave with your positioning, your first content and a method for building a brand with AI. Everyone in the room gets that.
What does the 90-day commitment involve?
You commit to creating content with the help of the Viltrum team to establish and grow your audience. We build it with you, and you put in the real hours.
If I pay £10, am I eligible for a Fellowship?
Yes. The £10 only skips the queue and confirms your seat instantly. Everyone who attends has the same shot at a Fellowship.