''Keep The Main Thing The Main Thing'' - The Foundry Workshop
Growth is a choice. Scalability is a choice. And both require ruthless, constant prioritization. In a fast-moving market, the difference between success and stagnation often comes down to the activities you stop doing. Focus is not a soft skill; it is the fundamental precondition for exponential scale.
This session cuts through the complexity of strategic planning to give you an ultra-clear, actionable framework. We will define the simple structure that links your long-term vision to your team's daily actions, ensuring you are always dedicating resources to the "Main Thing."
What to Expect
A focused, results-driven session for leaders who need to cut the noise:
The 3 Strategic Questions: A deep dive into the only three questions you need to ask to get your strategy razor-sharp (Who? What Pain? What Promise?).
The Simplicity Test: How to streamline your offering to ensure it sells rather than confuses.
The Roadmap: Building a single, simple document that serves as your strategic compass, eliminating
distractions and ensuring organizational alignment.Activity Audit: Identifying the six tasks that determine nearly all growth, and how to eliminate everything else.
Key Takeaways
You’ll leave with a clear understanding of:
Your definitive path for the strategy for scalable growth.
The exact criteria for deciding what activities to stop tomorrow.
A simple, consistent structure to keep the main thing the main thing even during periods of chaos.
Schedule
Date: July 9, 2026
Time: 19:00 – 21:00
Location: The AI Foundry, Prinsbernhardplein 200, Amsterdam
Who Should Attend
Founders & C-level executives struggling with too many opportunities and not enough clear direction.
Leaders whose product or service offerings are complex and confusing customers.
Decision-makers who need a simple, actionable framework to define and communicate their strategy.
Teams requiring a common language and roadmap to ensure organizational alignment.
Registration
Approval is required—we are curating a group for maximum interaction.
📩 Questions? [email protected]