The New Normal (TNN): The Future of...FUTURE LEADERSHIP! w/ Amale Ghalbouni
Transformation Strategist & Leadership Coach Amale Ghalbouni joins TNN for the first public exploration of her upcoming book Experimental, published June 2026. Described as “a field manual for possible courage,” the book challenges the idea that leadership strength comes from certainty, control or perfectly formed plans.
Modern organisations still reward confidence, polish and definitive answers. Reality looks different. Complex markets, fast technology cycles and ambiguous information mean leaders often move forward without the clarity they would prefer.
This session is built for leaders, founders, operators and decision-makers working in that reality. Anyone responsible for teams, strategy or transformation will recognise the tension between needing to act and not having perfect information. Amale will unpack why courage in organisations rarely comes from heroic individuals, and why progress depends more on designing environments where people can test ideas, surface uncertainty and learn quickly without reputational damage.
Expect a candid look at why courage within organisations is often misunderstood, fails, and why intelligent risk is punished. Amale will explore how leaders can reshape those dynamics so experimentation becomes a disciplined capability rather than an occasional act of bravery.
Rather than another leadership theory, Experimental treats leadership as something practiced in real time under pressure. TNN will host the first conversation about what that looks like inside modern organisations.
About Amale
Amale Ghalbouni is a leadership strategist, executive coach and keynote speaker who works with senior leaders navigating transformation, innovation and organisational change. Over a 17-year career she has advised and coached executives across global organisations including Visa, Microsoft, dentsu and Publicis, helping leadership teams rethink how decisions are made under uncertainty. Her work focuses on building cultures where experimentation, learning and human judgement can coexist with performance pressure, enabling organisations to move faster without losing accountability.
Find out more at amale.co
What is TNN?
Sharp insights with business development over breakfast. Expect expert speakers, hands-on learning, and networking opportunities with professionals from top companies. Free for TBD+ (sign up here) and Oneder residents, or £20 for non-members.
What else?
You’ll also get actionable business growth tips from the experts at Sandler, designed to use immediately. You'll also get breakfast, as much Apostle coffee (TNN has its own blend we made), and a raffle ticket. The TNN library will also be open so bring any books you've finished with and grab a new one to take with you!
About Box
Box sponsors TNN. They're the folks who empower companies to turn fragmented content into a secure, intelligent platform that centralises collaboration, automates workflows and unlocks unstructured data with AI. Drop them a link to find out how your organisations can gain a unified content ecosystem that integrates with 1,500+ apps, streamlines e-signatures, and enforces enterprise-grade compliance for GDPR, HIPAA and beyond. Box helps business leaders drive productivity, reduce risk and scale with confidence with granular control.
Find out more over at box.com
!IMPORTANT!
Flakiness is not tolerated at TNN. Late is fine. No-shows are not. Speakers get up early. Seats are limited. Two flakes and you are banned permanently. Reliability is the minimum standard here. If you say you'll come and don't show up that's not ok. Your name and company name will be sent to the speaker and listed on TBD+ so people know exactly who they can rely on. Why? Brilliant speakers get up early to do this, plus you stopped someone else from coming, and generally speaking, who doesn't want to surround themselves with do-ers right now?
Sound harsh? It's meant to.
TBD+ members come to every TNN for free...
Joining TBD+ gives you access to curated analyst insights, live-streamed events, top-tier interviews, report summaries and much more. It's people and things worth knowing. TBD+ isn’t just a membership, it's your unfair advantage.
Don’t miss out—join TBD+ today.