đź’ˇ Product Circle â• Chat - Why your outcomes are a mess with Hope Gurion
​Welcome to 💡 Product Circle ╠Chat on
đź•‘ Tuesday 20 October 2026 at 2pm (PDT - Los Angeles and Vancouver)
đź•” Tuesday 20 October 2026 at 5pm (EDT - New York and Toronto)
đź•• Tuesday 20 October 2026 at 6pm (BRT - SĂŁo Paulo)
đź•” Wednesday 21 October 2026 at 5am (AWST - Perth)
đź•– Wednesday 21 October 2026 at 7am (AEST - Brisbane)
đź•— Wednesday 21 October 2026 at 8am (AEDT - Sydney and Melbourne)
đź•™ Wednesday 21 October 2026 at 10am (NZDT - New Zealand)
​Topic: Why your outcomes are a mess (aka: troubleshooting the most common outcome mistakes plaguing product teams)
​Increase engagement. Lift NPS. Drive adoption. Your team hit all three and still can't tell you if the product got better. 🎯
​Goals like these get written into the quarterly plan, tracked on a dashboard and reported on with real confidence. Then the team sits down to work out what to actually build, and the goal offers no help at all. It either quietly decides the solution before discovery starts, or it measures something so far outside the team's reach that nothing they learn can change it.
​Hope Gurion has trained over 500 product teams in continuous discovery and coached more than 100 executives through the shift to the product operating model. This is one of the patterns she troubleshoots most.
​In this Chat, Hope works through the outcome mistakes she sees most often and what to replace them with. Specific, measurable changes in customer behaviour that connect to a business result and sit inside the team's sphere of influence. She will run before and after examples so you can watch a tormenting goal become one a team can genuinely pursue.
​As Hope puts it, a good product outcome tells us whether we're on the right track and when to change course.
​What we'll cover
​✅ What makes a product outcome effective, and how a good one creates focus for a team without predetermining the solution.
​✅ Why the goals teams are handed most often, engagement, NPS and feature adoption, cause so much grief the moment a team tries to work towards them.
​✅ How to reframe a vague goal as a specific, measurable change in customer behaviour.
​✅ How to check that an outcome connects to a business result and still sits within the team's influence, so what the team learns can actually change what the team does.
​✅ Before and after examples, worked through live, so you see the reframing rather than take it on faith.
​Perfect for: Product Managers, Product Leaders, and the designers and engineers sitting in a trio being measured against goals somebody else wrote.
​
​About Hope Gurion
​Hope Gurion is a product leadership coach and founder of Fearless Product, profiled in the book Transformed for her work guiding executives and product teams to adopt the product operating model.
​With over two decades of experience leading and coaching product organisations, she specialises in helping leaders and teams shift to outcome-driven, customer-centric and discovery-led ways of working. Hope has trained over 500 product teams in Continuous Discovery Habits with Teresa Torres of ProductTalk.org, and has coached more than 100 executives to accelerate their organisations' transformation.
​Previously, she served as Chief Product Officer at CareerBuilder and SVP of Product at Beachbody, leading over 40 product teams through transformations. She also hosted the Fearless Product Leadership podcast, where new leaders learned from experienced peers as they navigated their toughest challenges.
​Find more from Hope at fearless-product.com, on YouTube, via the Fearless Product Leadership podcast, or connect on LinkedIn.
​Zoom Link: See invite
​✨Attend and WIN ✨
​You know we always have something special to giveaway at every chat. This one is no different!
​🏆 1 x lucky live attendee will WIN a FREE 30 minute 1:1 coaching session with Hope Gurion.
​✨Virtual Networking ✨
​The first hour of the Chat will be recorded. Afterward, stay on for live networking with product and tech peers from around the world—no recording, just meaningful connections.
​Mark your calendar and bring your questions for Hope.
✨Refer a Friend✨
​Think this is valuable, refer a friend via Luma and earn a discount code to be used at the next Chat. 10% OFF for every referral (got 10 friends? Get a free pass)
✨Huge Speakers Booked✨
​We have great global product speakers booked every second week this year!
​If you missed our past speakers, catch up on the recordings with Christian Idiodi, Petra Wille, Rich Mironov, Jason Knight, Geoffrey Moore, April Dunford, Bob Moesta and many other Leaders!
​All Product Circle Chat recording will be posted at https://theproductvenn.substack.com/
​thanks,
​Irene
​--
​Irene Liakos
​Product
irene@phronesisadvisory.com
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