

From Idea to Users in 30 minutes
Most founders jump straight from having an idea to building it. This workshop teaches the first steps. In 30 minutes, you'll learn a simple four-step process: figure out who your users are, define the problem you're actually solving, decide what the experience should look like, and know how to test if your idea works. You'll leave with a playbook you can use for your current idea and every idea after it. Whether you're just starting out or you've built things before, this session gives you a clear path forward before you invest your time and energy.
Who should attend: First-time entrepreneurs and experienced builders.
Speaker
Will Breen
Will Breen helps startups build strong foundations for growth. He's supported startups to over $10M in funding through creative ops, UX/UI, and product strategy, and collaborated with organizations like Duke, TARGAN, TerraDotta, and more.
Location
Fullsteam ATC
320 Blackwell St #101, Durham, NC 27701
Parking
Free parking is available at the American Tobacco Campus North Deck, courtesy of CBC Real Estate.
Map to: 305 W Pettigrew St, Durham, NC 27701
Use the 2nd floor and above. (Please do not park on first floor.)
QUESTIONS?
This session is part of Raleigh-Durham Startup Week. Click here to learn more about the event, plus get answers to your FAQs.
TRACK SUPPORTER
Thank you to Pendo for supporting the Product & Design Track at #RDSW26!