

The New Start-Up Playbook: Why 2-Person AI-Native Teams Are Outshipping Their Competition
AI is compressing the cost of execution. Small, AI-native teams can now move with the speed and output that used to require a full department, creating a new competitive landscape for startups and incumbents alike.
In this session, Alec Coughlin breaks down where AI-native teams create outsized leverage across the business, and what founders can do to respond strategically. This isn't a theory session. We'll get into the specific workflows, tooling decisions and operating model choices that determine whether a small team actually outperforms or just moves fast, in the wrong direction.
You'll walk away with:
A practical model for where AI-native teams create outsized leverage, including how to standardize workflows so your team can move at that pace and where defensibility actually lives when execution is cheaper and faster
Where enterprise AI adoption breaks down and creates real openings for startups, drawn from patterns across F1000 organizations
The specific strategic choices that separate AI-native winners from everyone else: focus, differentiation, distribution, and data foundations
Best for: Seed to Series A founders and early operators (also useful for later-stage teams modernizing their operating model).
Speaker
Alec Coughlin
Alec Coughlin is a Principal at BairesDev and Founder of AI with Alec. BairesDev is one of the world's fastest growing dev shops with 4,000+ senior engineers based in LATAM, helping larger enterprises become more AI-first and startups scale faster. AI with Alec is a multi-platform thought leadership brand focused on Enterprise AI with 15,000+ followers and subscribers across LinkedIn, Twitter, Newsletter and Podcast.
Deeply technical in AI (non-engineer), Alec's AI journey began in 2016 and includes deep work at LivePerson, Publicis Sapient and RelationalAI. He's spent his career on both sides of the equation this session tackles: launching and growing startups (AdGenesis, CropUp, Gemini Sports Analytics), driving high-growth results (helped drive Endeavor's (WME) consulting division revenue from $1.7M to $7.1M in 18 months) and helping enterprises navigate digital and now their AI-first transformation.
His philosophy: Humans + Machines, not Humans vs Machines.
Location
American Underground — Upstairs
324 Blackwell Street, Durham, NC 27701
Parking
Free parking is available at the American Tobacco Campus North Deck, courtesy of CBC Real Estate.
Map to: 305 W Pettigrew St, Durham, NC 27701
Use the 2nd floor and above. (Please do not park on first floor.)
Questions?
This session is part of Raleigh-Durham Startup Week. Click here to learn more about the event, plus get answers to your FAQs.
Track Supporter
Thank you to Narrasoft for supporting the Strategy Track at #RDSW26!