12 Non-Obvious Deliverability Mistakes You're Still Making Today
When cold emails start landing in spam, most teams reach for the same fix: buy more domains.
It rarely works. And usually it makes things worse.
The real problems are sitting upstream, in how you bought your domains, set up your mailboxes, warmed them, and read (or ignored) what your numbers were actually telling you.
Olga Zamiatina has spent 10 years in email deliverability, and she'll walk through the top mistakes people are still making, with the clear fix for each.
Olena Sokol will join her to pressure-test every myth from the outbound side, so you get both the deliverability truth and what actually happens in real campaigns.
You'll leave knowing:
Why "buy more domains" is the wrong reflex, and what actually recovers your sending
How many domains and mailboxes you really need (spoiler: not 40)
Why there's no such thing as a "deliverability score," and the metrics worth watching instead
The one DNS setting almost nobody gets right, plus the phishing story that shows why it matters
This is a live conversation, not a lecture. We'll knock down the myths one at a time, using real examples pulled straight from Reply / Jason AI.
For SDRs, founders, and GTM teams tired of guessing why their emails keep landing in spam
Bring your questions!
Can't make it? Register anyway and we'll send you the recording.