

Clay in Boston: Clay+Hubspot- creating a living ICP model for your CRM
We've partnered up with our friends at HubSpot to run a workshop combining Clay and HubSpot CRM to create a living breathing ICP model.
This will be a hands-on workshop, so bring your laptop.
Please have your Clay & Hubspot logins situated prior to the event.
What you will leave with:
ICP Scoring table
Scoring & signals feeding to your CRM
Automated scheduled scoring
Food & Beverage
Drinks & Food will be provided
Timing
5pm- 530: grab a drink, food & meet some of the other attendees
530-730: Hands on keyboard
Integrating Hubspot+Clay
Building an ICP model in Clay
Pushing the model into Hubspot systematically
730-8: Presentation & Q&A
About Your Hosts
Hubspot for Startups: helps startups build a scalable growth engine on HubSpot’s AI-powered customer platform. Trusted by 35,000+ startups, the program offers discounted software plus training, resources and a founder community to help lean teams win and keep customers and scale smarter.
Jerry O'Shea: founder of Not Your Average BDR a GTM, a consulting firm that specializes in helping organizations implement AI that works. Also a 3x admin of Hubspot & Clay partner
Caragh Kennedy: Business Development Manager at HubSpot for Startups, covering Series A companies across the US, Canada and LatAm. In more than a decade at HubSpot, she has helped scale the startup program from its early days, leading VC partnerships, startup outreach, pipeline and events, and working with a network of 2,000+ VC partners worldwide.