Sidebar Speaker Series: Find Your Frosting: Getting Your Mindset Right for a Time of Change with Jeff Birkeland

​AI is moving fast and the pressure to keep up can feel relentless. Leaders who thrive are mastering new tools — and layering their human perspective on top. In this session, executive coach and former product executive Jeff Birkeland introduces the "frosting” framework: a practical 3-step playbook for finding your edge in an AI world. Expect honest conversation, a few interactive prompts, and a concrete guide for surfacing what makes you unique.

​Speaker Bio:

​Jeff Birkeland is an executive coach for senior product leaders and a former SVP at both Headspace and Included Health, with earlier stops at Facebook, LinkedIn, and Yahoo. Before a 25-year career in tech, he worked as a documentary television producer. Today he helps senior leaders find clarity, presence, and their frosting.