🍵 Caffeine, Creativity, and Community: Joseph Lee, Founder of SONTAG

​🤔 What does it take to scale an F&B brand organically today?

​🙌🏻 Join us and Joseph Lee, Founder of SONTAG, for an exclusive fireside chat, moderated by Zi Yuan Kang at LSE’s Entrepreneurs Society.

​⭐️ Joseph’s accomplishments:

• ​Founded Sontag, blending matcha and coffee into a beloved brand at LSE

• ​Mastered organic growth, leveraging community-driven marketing and word-of-mouth

• ​Created a strong brand identity, building loyalty without paid ads or influencers

• ​Transformed Sontag into a lifestyle brand through unforgettable customer experiences

​🚀 Insights into Joseph’s journey, plus a live Q&A!

​📍Where: LSE Marshall Building, MAR 1.08

​⏰ When: Doors at 18:15, event from 18:30-19:30

​🍵 Bonus: FREE matcha for the first 30 attendees!