Last month, we put a full page ad out in the New York Times who subsequently threatened legal action for secretly filming their printing press in Queens.

We threw a big block party to celebrate and thousands of people came, and the best part is we filmed the entire thing and made a funny, irreverent, lightly fictionalized film about the process.

 for first (and last) screening of the 4-minute film, followed by an intimate conversation about making things with legendary Mischief USA Co-Founder & CCO, 

; and equally legendary Subway Takes Co-Creator and Producer, 

 hosted by the not legendary Air Head of Content, 

A delightful array of cold beverages and light bites will be on hand throughout. 

A SIGN OF THE TIMES: WORLD PREMIERE PARTY