Stop Polishing, Start Testing: Launch Your Business Experiment with AI

​Been “almost ready to launch” for months? You’re not alone, and you don’t need a perfect website to get started.

​Join Devon McDonald and Deirdre Pelrin for a practical, no-jargon hour on using AI to get your business idea in front of real people, fast. Deirdre has spent 18 years leading marketing at high-growth startups and now runs her own practice, Propel. This year she built several brand identities and websites from scratch in days, with no designer or developer. She’ll show you what’s possible and what it actually takes.

​You’ll learn the 4 things you need to launch a business experiment:

• ​A clear offer: who it’s for, what problem it solves, and what you’re testing

• ​A brand: name, colors, fonts, and voice

• ​A website you can update conversationally, no CMS required

• ​A way to capture interest, so you know if your idea has legs

​Plus a behind-the-scenes look at the tools that make it possible.

​No tech background needed. Just bring your idea.