Cover Image for Selling Sustainability: How Sustainability Data Is Changing the Supplier–CPG Relationship
Cover Image for Selling Sustainability: How Sustainability Data Is Changing the Supplier–CPG Relationship
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HowGood
HowGood is a sustainability research company and SaaS platform powering large-scale product footprinting for the food industry.
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Selling Sustainability: How Sustainability Data Is Changing the Supplier–CPG Relationship

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​CPG companies are under growing pressure to reduce their emissions, yet as much as 95% of their footprint can sit across their value chains, well beyond their direct operations. That makes supplier relationships essential. Ingredient suppliers that can bring credible sustainability data, insights, and solutions to the table are becoming more than vendors; they’re strategic partners helping CPG customers make progress on their sustainability goals. And the suppliers gaining market share are increasingly the ones leaning into those relationships.

In this conversation, we’ll hear directly from Ingredion and Oterra about how they are using sustainability data and customer relationships to create commercial value. They’ll share how they engage CPG customers around sustainability, turn data into meaningful insights and solutions, and use those capabilities to differentiate in the market. We’ll explore how the supplier–CPG relationship is evolving—and why sustainability can be a powerful driver of deeper partnerships and growth.

Who should attend:

  • ​Ingredient suppliers — Learn a practical playbook for using sustainability data and customer relationships to differentiate your offering, strengthen partnerships, and win business.

  • ​Procurement teams — Learn what to look for in ingredient suppliers that can deliver sustainability value while helping improve business performance and the bottom line.

  • ​Sustainability teams — Learn how deeper collaboration with suppliers can help turn Scope 3 challenges into tangible progress toward emissions reduction goals.

Avatar for HowGood
Presented by
HowGood
HowGood is a sustainability research company and SaaS platform powering large-scale product footprinting for the food industry.
Hosted By