Parking Policy Reform and The Shoup Doctrine, A Bay Area Community Book Talk
3-5pm Book Talk @ MTC 375 Beale St. SF
5-7pm Reception @ Per Diem, 41 Minna St. SF
Virtual attendance for the Book Talk available through registration.
Please join Ann Cheng Consulting and the Parking Reform Network (PRN) in celebrating the release of The Shoup Doctrine! Donald Shoup (1938–2025) was an American economist and distinguished research professor of urban planning at UCLA who revolutionized urban policy by arguing against free parking and mandatory off-street parking requirements in his seminal 2005 book, The High Cost of Free Parking.
The Shoup Doctrine, published this year, is a collection of essays from over 30 authors celebrating the impact and visionary effect of parking reform catalyzing transformation of parking lots across the country into housing, parks and great communities everywhere.
Presentations by a third of the chapter authors:
Professor Daniel Hess Editor and Author, School of Architecture and Planning, University of Buffalo
Ann Cheng, Ann Cheng Consulting, LLC creator of www.GreenTRIP.org
Tony Jordan, President, Parking Reform Network
Julie Dixon, CEO, Dixon Resources Unlimited
Susan Handy, PhD Distinguished Professor of Dept. of Environmental Science and Policy, U.C. Davis
Hank Willson, Policy Manager for Parking and Curb Management, Streets Division, SFMTA
Alex Demisch, Data Analytics and Strategy Manager, Streets Division, SFMTA
Patrick Siegman, Siegman & Associates
Brian Shaw, Kimley-Horn
The event is a book talk, discussion at MTC followed by a reception close by, at Per Diem, a restaurant on the ground floor of the new Transit Center.
City and community leaders on MTC’s Transit-Oriented Communities (TOC) Policy stakeholders email list and members of the Parking Reform Network in the region are invited to this event. Free tickets are prioritized for city and government officials, local community leaders and advocates to support thoughtful Transit-Oriented Communities policy conversation, adoption and implementation across Bay Area TOC Communities. Author guests, TOC professionals and consultants are welcome to attend with a $25 donation/membership to PRN.
Registration will close October 31, 2026 or when capacity is reached.
Representatives of the first ten cities or counties to register, will receive a copy of the Shoup Doctrine Book from Ann Cheng. Ms. Cheng is also donating copies of The Shoup Doctrine book to each of the county library systems of the San Francisco Bay Area.
THANK YOU EVENT SPONSORS!
Event Sponsors: Forward City Labs, Mariposa Planning Solutions, INRIX, IDAX, Dixon Resources Unlimited, Throne, Studio Davis, Cara Houser - Business Leader
Venue Sponsor: MTC