

How to Validate Your Startup Idea with Marketing & Media
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How do you test whether a market wants your idea before investing heavily in product development or expensive research?
In this live webinar, Daniel Razumov, Founder of Media.ink, will share a practical framework for moving from an early startup idea to measurable media-buying reality.
We'll cover:
How to define an initial audience and test real market interest with a lean visibility campaign
How to turn landing-page behavior into quantifiable business data
How to use operational KPIs, budget pacing, algorithmic optimization, and repeated iteration to build a repeatable growth engine
The session is designed for founders and startup teams who want to validate demand, build a stronger business case, and make smarter decisions before scaling.
For updates on upcoming Fusion events and more content from Fusion, join our WhatsApp group