The Unseen Runway by Closet.eco | Amsterdam Fashion Week
No seats. No traditional catwalk. Fashion moves through the room.
For Amsterdam Fashion Week, Closet.eco presents The Unseen Runway — an immersive fashion presentation bringing together looks from a curated selection of emerging independent designers.
Instead of models walking down a conventional catwalk, the presentation takes place throughout the space itself.
Models move organically among guests, wearing looks that combine clothing, jewellery, handbags, headwear and accessories from different participating designers.
The result is a collective Closet.eco edit where fashion is experienced from close range rather than from the other side of a runway.
From 17:00, join us for drinks and music before the presentation begins at approximately 19:00.
After The Unseen Runway, the evening continues with the designers, drinks and DJ until 23:00.
Programme
17:00 — Doors / drinks + DJ
19:00 — The Unseen Runway
20:00 — Drinks + DJ continue
23:00 — Close
Dress code:
Fashion Week, Your Way.
Important:
This is an immersive, standing fashion presentation. There is no traditional seating or reserved front row.
Capacity is limited, so a free RSVP is required for the evening programme.