Module 4: Market & Competitive Analysis

​Instructor: Suraj Nair, Ankur Capital

​Strong science alone does not guarantee a viable venture. This module focuses on how venture investors assess market opportunity and competitive positioning in biotech and healthcare to inform investment decisions.

​Participants will learn how to size markets realistically, understand adoption dynamics, and evaluate competitive and regulatory forces that shape commercial success across therapeutics, diagnostics, and platform technologies.

​Learning objectives:

• ​Understand the role of market analysis in venture capital decision-making

• ​Learn practical frameworks to size markets (TAM, SAM, SOM) in biotech and healthcare

• ​Identify competitive landscapes, barriers to entry, and regulatory influences

• ​Assess real-world adoption dynamics for therapeutics, diagnostics, and platform businesses

• ​Translate market and competitive insights into a clear, defensible investment thesis

​This session emphasizes investor-grade thinking—moving from market data to conviction, and from analysis to actionable investment judgment.