

B2B Growth Masterclass: Validating & Scaling GTM
In-Person Workshop for Early Stage Startups
Whether you're bootstrapped or working with VC funding, resource efficiency is critical in the early phases of B2B growth. This masterclass introduces a structured approach to building your go-to-market strategy when every dollar and hour counts.
💡You'll learn:
How to identify your current growth stage and corresponding priorities
Guidance on ICP [Ideal Customer Profile] selection and how to conduct user interviews
Best practices for B2B website/app messaging and UX
Key metrics and milestones for progressing from the Crawl to Walk phase
How to build a repeatable growth motion & common mistakes to avoid
Tips to future-proof your GTM strategy
👍What Past Attendees Say:
"Loved the 'Crawl, walk, run' growth framework. Very helpful."
— Mehsum Sayani, Co-Founder & CEO @ Propellus [Seed Stage]
"The core framework with 'Key Questions' and milestones was excellent. As someone who is not from Marketing but is working on building this function for the business, I found it very useful to organize my thought process around it."
— Suneet Nigale, Head of Strategic Partnerships @ ZuZu Hospitality [Series B]
📢Who This Is For:
Bootstrapped founders building without external funding
Pre-Seed founders with initial capital seeking efficient growth paths
Seed stage founders focused on proving product-market fit
Pre-A and Series A founders looking to scale customer acquisition post PMF.
Head of Growth / Marketing at early-stage startups
📋Agenda:
5:30 - 6:00 PM: Registration & Welcome
6:00 - 7:10 PM: Masterclass & Q&A
7:10 - 7:30 PM: Networking & Close
👯♀️Your Facilitators:
Priyanka Nath
Fractional CMO & Growth Advisor
15+ years in B2B & B2C marketing, including leadership roles at Google, Expedia Group, and Dell Technologies. Specializes in helping startups and scaleups drive sustainable commercial impact.
Bhavna Taneja
Product & Growth Advisor
18+ years helping organizations design, build, and scale digital products and experiences. Former leadership roles at Google, Avanade, and Critical Mass. Expert in data-driven growth strategies for resource-constrained teams.
🧠Preparation:
To get the most from this session, we recommend:
Reflecting on your current product and growth challenges
Bringing questions about your specific situation
Being ready to share experiences with fellow founders (optional)