

CMO Brunch Boston: The 2026 GTM Rulebook
The old B2B GTM playbooks are breaking down. Media spend is yielding diminishing returns. Buyers are bypassing traditional touchpoints. AI agents are reshaping decision-making. And 2026 budgets demand radical efficiency.
Join us on November 7th, 2025, at Le Salon du Mistral for an exclusive, closed-door CMO brunch, hosted by Scratch Marketing + Media & VertoDigital with the kind support of Trendemon, and Sendoso.
This isn’t another round of predictions. It’s a candid, peer-to-peer conversation with leading CMOs about what’s actually working in B2B tech GTM right now. Expect unfiltered insights, practical frameworks, and real-world examples from executives who are rewriting the rules of go-to-market strategy.
You’ll walk away with clarity on:
How to use LLM visibility audits as a new lens on market, competitor, and customer intelligence
Where media budgets are being wasted - and how to fix it
The new B2B channel mix that’s driving results
How to spot when your attribution model is gaslighting you (and what to do about it)
The panel will be followed by a curated networking brunch, giving you the rare opportunity to exchange ideas with fellow CMOs navigating the same GTM challenges.
Guest CMOs include leaders from IRONSCALES, Lionbridge, Acquia, Vimeo, Tenable, The Engine, QGenda, and more.
Seats are intentionally limited to preserve candid conversation.