

The Oasis @ Cannes
Co-hosted by FERMÀT, VMG Partners, Gradial, and Auxia. Gifting partner: Vacation.
The Oasis is a two-day, invitation-only lounge for enterprise CMOs and marketing leaders at Coco Loco, steps from La Croisette. It’s a calm escape from Cannes week, with candid AI-native org conversations, curated connections, tropical food and drinks, Wi-Fi, AC, and space to meet or reset.
12:00 PM – 4:30 PM each day.
Monday, June 22
3:30 to 4:30 PM: VMG Ecosystem Happy Hour — the builders behind the best consumer brands, in good company.
Tuesday, June 23
1:00 to 1:45 PM: Redesigning Your Org for True AI Transformation — FERMÀT CEO Rishabh Jain and Nikki Farb, Founder of Power of N, on what the structural shift to an AI-native marketing org actually looks like in practice.
2:30 to 3:15 PM: CMO Mastermind: When One Marketer Becomes Ten — Auxia CEO Sandeep Menon hosts a conversation on how agentic AI is creating a new kind of marketer who delivers 10x the output.
3:30 to 4:15 PM: Agentic Content Infrastructure and the Future of Marketing — Gradial Co-founder Doug Tallmadge on the shift from marketing teams operating tools to directing AI systems, and how you know where the line is.
What to expect:
Complimentary food, tropical cocktails, and fresh juices all day, both days
Air conditioning and Wi-Fi: take meetings, do a little work, or just cool off
Exclusive Vacation SPF gift for every guest, courtesy of our friends at Vacation (while supplies last)
Three CMO-led conversations designed for leaders who aren't asking whether to restructure around AI, but how
Space is curated and limited. Register to secure your spot.