

Frieze Seoul & Kiaf Week - LOTTE NIGHT with FOCUS ART & MARTY
The International Opening Ceremony of Seoul Art Week, Presented by Lotte Department Store x Focus Art. Where the global art community gathers before Seoul Art Week begins. For one evening , before the fairs open, Seoul becomes the meeting point for the world's leading voices in contemporary Asian art.
LOTTE NIGHT with FOCUS ART & MARTY
Join us during Frieze Seoul & Kiaf week for an exclusive evening exploring the vibrant landscape of Asian contemporary art.
Please note that this is a private, approval-only event. To ensure the best experience, guests must attend the conference to join the subsequent awards and after-party (mid-way entry is not permitted). Capacity is strictly limited and expected to fill up fast, so early registration is strongly recommended.
Program Schedule
15:00 – 17:00 | Conference (Lotte Cinema Avenuel, Hall 1) _ Speakers TBD
17:00 – 17:30 | Icon Awards – SGC GOLD (Avenuel 9F)
17:30 – 20:00 | After-Party (Avenuel 9F)- Co-host with MARTY
Who Should Attend
Collectors & VIPs: Exploring new collecting standards and emerging trends in Asian contemporary art.
Artists: Shaping unique worldviews and redefining cultural narratives across Asia.
Galleries & Professionals: Navigating real-world practices of exhibition and global circulation for Asian contemporary works.
Art Lovers: Experiencing the rich intersection of diverse cultural heritages and modern artistic expressions.
Event Overview
Date: Tuesday, September 1, 2026 | 15:00 – 20:00
Location: Lotte Department Store Main Branch, Avenuel 9F & Lotte Cinema, Seoul (73 Namdaemun-ro)
Admission: Private Invitation (Approval-only, limited to ~100 guests)