BuildingBlocks Presents The Human Touch in a Digital World with Sheila Roames, CCE
The Human Touch in a Digital World
Why Relationships Still Matter in Today’s Credit World
Date: Wednesday, March 11, 2026
Time: 1:00 PM CT
Format: Live Webinar
Presenter: Sheila Roames, CCE
Hosted by: Handle.com’s BuildingBlocks Community
Webinar Overview
Automation has transformed credit and collections, but relationships still drive results.
In today’s fast-moving, tech-driven credit environment, tools like AI, automation, and digital workflows are essential for efficiency. But when it comes to resolving issues, retaining customers, and getting paid faster, nothing replaces trust and human connection.
Join Sheila Roames, CCE, for an insightful and practical discussion on why the human touch remains your strongest competitive advantage in credit, and how to balance technology with relationship-driven strategies that actually work.
Key Takeaways
In this session, you’ll learn how to:
Leverage automation without losing the relationship
Use digital tools to support, not replace, meaningful customer interactions.Build trust that accelerates payment
Why the fastest path to getting paid is still credibility and connection.Collect the balance while keeping the customer
Practical strategies for protecting relationships during difficult conversations.Use AI as a support tool, not a substitute
How AI can enhance collections, but relationships are what close them.
Why This Matters
Automation improves efficiency. Relationships improve results.
The fastest way to get paid is still trust.
In a digital world, the human touch sets your credit team apart.
If you work in credit, collections, or accounts receivable and want to strengthen outcomes without sacrificing customer relationships, this session is for you.
Who Should Attend
Credit Managers & Credit Analysts
Accounts Receivable Professionals
Controllers & Finance Leaders
Anyone balancing technology with customer relationships in credit