Shopify AI Hackathon & AI Office Hours | Upscale AI x Siena AI
A day to get hands-on with AI, whether you are just starting out or ready to ship a working tool for your store.
If you can't make it, join the RSVP to get the post-event playbook!
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Agenda
10:00 AM to 12:00 PM | AI Open Office Hours Open to everyone. Bring your questions and leave knowing how to actually use AI tools. Built for beginners, no experience required.
12:00 PM to 4:00 PM | AI Shopify Hackathon An invite-only build session for up to 40 approved Shopify brands. Scope a real automation, connect Claude to your store, and leave with something that works.
Who the Hackathon Is For
Select Shopify brands in the $5M to $100M+ range. Founders and operators who own a growth, content, retention, or ops workflow and want to automate the parts that eat their week. No engineering background needed. Plain English is the only language required.
What You Will Walk Away Knowing
How to scope an automation by letting AI interview you, then writing a one-page PRD before you build
How to connect Claude Code to your store through the Shopify MCP for products, orders, customers, and analytics
Why frequency is the real design decision. If a daily report costs the same as a weekly one, run it daily
What to Bring
A rough idea of what you want to build (a doc, a short description, even a voice note works), your laptop, and Claude Code or Codex ready to go. We will have monitors on site to plug into.
Hackathon Approval Criteria
Open to active Shopify brands doing $2M GMV or more, subject to approval.
About the Hosts
Ripple AI is an AI-powered email marketing platform for ecommerce brands, creating on-brand marketing emails faster, from design to copy, without relying heavily on a designer. The platform is built for ecommerce workflows, with a focus on Shopify brands and integrations like Klaviyo for exporting and publishing campaigns.
Siena AI empowers brands with empathic AI agents that automate customer interactions, drive revenue, and turn conversations into actionable insights. Trusted by leading consumer brands like FIGS, HexClad, Kitsch, and Grüns.
Upscale AI helps Shopify brands tap into streaming TV and video for performance advertising. Its flagship product, Upscale Studio, handles creative generation, script writing, programmatic media buying, and real-time optimization for Streaming TV and YouTube ads. Backed by top-tier VCs and led by ad tech veterans from Google, Twitter, Salesforce, Moloco, and MNTN.
Hosts and Facilitators
Kevin Weatherman, Co-founder at Upscale AI, Upscale AI engineers with one build partner per brand team, and alumni founders from the April hackathon sharing what they shipped.