Cover Image for Money Action x Endowus: BEHAVIOUR FINANCE IN PRACTICE
Cover Image for Money Action x Endowus: BEHAVIOUR FINANCE IN PRACTICE
Hosted By
11 Going

Money Action x Endowus: BEHAVIOUR FINANCE IN PRACTICE

Hosted by Money Action
Registration
Welcome! Please choose your desired ticket type:
About Event

Join us for an insightful session with So Sin Ting from Endowus as we unpack what it truly means to invest well and how to build a portfolio that aligns with your life.

This sessions dives into the investor behaviours that can make or break a portfolio, and how people actually invest, react, and make decisions over time

We'll cover:

  • The art of constructing an investment strategy around your life goals that will actually last

  • Why emotions can derail long term plans, especially during market volatility

  • Common investing pitfalls, from performance chasing to panic selling, and how to overcome them

All back by real data, with real-world examples. Spot your own behaviour traps and learn how to steer clear of them.

Disclaimer: Photos and/or videos may be taken during the event and may include your image or likeness. By attending, you consent to Money Action Limited using these materials for marketing, communications, or promotional purposes. If you do not wish to appear in such materials, please inform us or a member of staff at the event.

=================

This is a Money Action Club event.

  • Member registration open: 9 March 2026

  • Non-member registration open: 25 March 2026

Not a member yet? You can join the Club for FREE here: www.MoneyActionCoach.com/club

=================

About the Speaker

So Sin Ting is Founding Partner and Chief Client Officer at Endowus.

Sin Ting brings close to 20 years of experience in the wealth management industry at leading banks across Hong Kong and Singapore, including Morgan Stanley and Nomura. Her goal is to make the best of investing accessible to everyone, and to bring best-in-class investment products and solutions to retail and accredited investors at scale through Endowus. In her current role, she leverages her extensive wealth management experience to deliver a client-first hybrid investing experience through an intuitive digital platform and efficient, multi-channel advisory support.

Through Endowus, she hopes to spread financial literacy and enable investors to make informed decisions about their own financial future.

She graduated from the Huntsman Program at the University of Pennsylvania, with a joint degree at the College of Arts & Sciences and Wharton School.

About Endowus

Endowus is a leading independent, non-commission-based wealth management platform in Asia, with over US$10B in group client assets.

Licensed in Hong Kong and Singapore (SFC BQR225, MAS 101051), Endowus serves as a fund investment platform and fiduciary advisor to 250,000+ individuals, family offices, charities, endowments, and institutions.

Through evidence-based advice, institutional fund access, low fair fees and technology automation, Endowus empowers investors to build personalised portfolios across asset classes — public markets, private markets, hedge funds & alternatives — through carefully selected strategies managed by global leading asset managers. The mission is simple, to help investors to invest better, to live easier today and better tomorrow.

About Money Action Club

We a community for women who want to get clear, confident, and proactive with their financial and professional growth.

​Members have access to:

  • ​A supportive WhatsApp community

  • ​Guided monthly accountability sessions

  • 1:1 coaching for tailored financial guidance

  • ​Invitations and members discounts to courses, workshops, and events with topics sitting at the intersection of money, career, and entrepreneurship.

​Find out more and join our free membership: www.MoneyActionCoach.com

Location
Blueprint
2/F-3/F Dorset House Taikoo Place, 979 King's Rd, Quarry Bay, Hong Kong
Hosted By
11 Going