

AI GTM Workshop in Atlanta
What is it:
Live instruction from experienced Clay GTM engineers
Hands-on breakout sessions with experts
Real-world use cases from OpenAI, Anthropic, Figma, Notion
Take-home templates, working tables, and 30-day implementation plan
Who it's for:
Roles: RevOps, Sales Ops, Marketing Ops, GTM Ops, Data/Systems Engineers, Technical AEs, GTM Engineers
TL;DR: Technical champions who will be hands-on with Clay, and/or decision-makers who want to understand capabilities
What you'll learn:
Clay 101: Data enrichment fundamentals & CRM hygiene
GTM Engineering Fundamentals: Automating workflows with webhooks & lead scoring
Signal-based prospecting with AI-powered research
CRM integrations: Salesforce, HubSpot, and sequencing tools (Outreach, Smartlead, etc)
Build Your Workflow: Work with Clay team to build real-world GTM solution