

How to Build a Brand in a Digital World with Lars Silberbauer
Great products deserve brands people remember. 🚀
Join us for an exclusive masterclass with Lars Silberbauer on How to Build a Brand in a Digital World, powered by Swiss EP and hosted at Startup Club Skopje.
Discover how to turn your startup’s story into a brand that captures attention, connects with customers, and supports your growth.
Who is it for?
Startup and scaleup founders who want to sharpen their positioning, stand out in a crowded market, and make branding a meaningful part of their business strategy.
What will you explore?
What makes a brand strong and relevant in a digital-first world
How to communicate what makes your business different
How to build meaningful connections with your audience
How to approach brand building as your startup grows
The two-hour session combines a keynote, interactive Q&A, and networking, giving you space to ask questions and connect with fellow founders.
Meet your expert
Lars Silberbauer is a Global Brand & Transformation Leader whose experience spans brands including LEGO, the Olympics, Paramount, and Goldman Sachs. He brings a global perspective on branding, digital engagement, and transformation to this intimate session with our founder community.
Powered by Swiss EP. Hosted at Startup Club Skopje.
The Swiss Entrepreneurship Program (Swiss EP) supports entrepreneurship and the development of startup ecosystems. Startup Club Skopje brings founders, mentors, and partners together to help startups build, connect, and grow.
📅 26 October 2026
🕔 17:00–19:00
📍 Startup Club Skopje
Registration is required
This is an exclusive, invite-only event with limited capacity to allow meaningful discussion and interaction. Please register through this event page by 23 October. Attendance is subject to confirmation.
Finding us
First time at Startup Club Skopje? Enter through Srejka Bar (Среќа Бар), then continue inside to Startup Club Skopje. We look forward to welcoming you!