OX2: London. Show and Tell
OX2: Show and Tell
Wednesday 16th July, London Coin Street Conference Centre, 10am to 3pm. Lunch provided. Drinks afterwards.
OX is a brand-side-only community for senior operators across ecommerce, digital, product, technology, data, ops, CX, merchandising and commercial.
OX2 is the second event in the series. After OX1 sold out in Manchester, we asked the room what they wanted more of. The answer was clear: more real examples of what brands are actually building and time to apply it to your own context, guided by experts.
So that's what we're doing.
The day
A mix of some inspiration and theory, on to show and tell from brands in the room, and structured time to clinic the workflows with the tech partners helping make them work.
You'll hear directly from operators on what they've built, what worked, what didn't, and what's still on their list. Expect specific tools, specific workflows, and honest commentary on the bits that are still hard.
Themes are drawn from what came up most at OX1 and in the post-event survey:
Trade reporting and trade meeting prep
Forecasting and stock
Product data and enrichment
Agentic workflows and where AI actually earns its place (and where it doesn't)
Format
Brand-led show and tell sessions
Practical breakouts to apply what you've seen to your own setup
Clinic time with tech partners who work in these problem areas every day
Lunch and sociable drinks to keep the conversations going
Who it's for
Senior brand-side operators only. No agencies, no consultancies, no vendors in the room as attendees. If you run, build or lead inside an ecommerce or retail brand, this is for you.
Apply for a space
OX1 sold out and we're keeping OX2 deliberately small so the format works. Spaces are by application. Apply below and we'll be in touch.