Cover Image for Jozi Builder Room | Turn Learning Into Repeat Customers

Presented by

Build what customers will pay for. Improve what they come back for.

Share The Codes is a practical Saturday working room for founders, side hustlers, self-employed people and small-business owners. Bring one live customer or revenue problem. Work from what customers say, do and pay for. Leave with a clearer customer, a practical decision and a market test.

AI can speed up the work. It cannot replace the market.

Jozi monthly. Cape Town and Durban quarterly.

Build the business. Protect the builder.

Outdoor rhythm: https://luma.com/drievoetsociety

Hosted By

Jozi Builder Room | Turn Learning Into Repeat Customers

Share The Codes | Builder Sessions

Register to See Address

Approval Required

Your registration is subject to host approval.

Welcome! To join the event, please register below.

About Event

BUILD SOMETHING CUSTOMERS WILL PAY FOR — NOT JUST ANOTHER PRODUCT.

You can build faster than ever. But speed does not tell you whether a real customer cares, will pay, or will come back. That is where small businesses lose time and cash: making more before learning what people actually need.

Bring one live customer or revenue problem to this four-hour, hands-on Builder Room. Whether you are a carpenter, shoe cleaner, laundromat owner, caterer, maker, or side hustler, we will help you get closer to the customer and make one practical decision.

YOU WILL LEAVE WITH

A clearer picture of who your customer is and what job they need done
A sharper value proposition tied to a real customer pain
One evidence-backed decision and a small test you can run this week
A 7-day customer mission and a date to return with what you learned

THE FOUR-HOUR ROOM | 09:00–13:00 09:00 Welcome coffee + customer problem wall 09:20 Choose one real business challenge 10:00 Map the customer, situation and job-to-be-done 10:45 Break 11:00 Review evidence; separate assumptions from what customers actually say and do 11:40 Shape a clearer value proposition (painkiller before vitamins) 12:15 Build a simple customer test; use AI where it helps, not as a substitute for customer contact 12:45 Commit to a 7-day mission; pair up for a check-in 13:00 Close

THIS IS A WORKING SESSION, NOT A SALES CLASS OR PITCH EVENT. We focus on customer development and value proposition design—the groundwork for better sales and more repeat customers. You will work on your own business, with practical peer support and a facilitator.

Places are limited; registration is approval-based. Any pricing or event costs will be clearly stated here before registration. Coffee is provided on arrival. Food is not provided; order and pay for your own meal through a delivery service if you wish.

Bring a laptop or notebook, any customer feedback or sales evidence you have, and one honest question about why people are not buying, returning or referring. No polished pitch required.

Location

Please register to see the exact location of this event.