Founder of La La Land Kind Cafe x PBLA

​Join USC Marshall Persian Business Leaders Association (PBLA) & Trojan Marketing Group for an exclusive evening with Francois Reihani — Founder & CEO of La La Land Kind Cafe.

​Born in Los Angeles, Francois Reihani built one of the most recognizable café brands in the country by centering kindness as a business model. His journey is proof that luck is a derivative of hard work and productive delusion.

​Today, La La Land Kind Cafe spans 24+ locations across Texas, California, and Tennessee, fueled by a mission Francois has held from day one: hospitality is the front line to humanity.

​In this fireside-style conversation, he'll open up about the entrepreneurial lessons no one warns you about, why he hires for personality over resume, and the 3 pillars he'd give every young founder: move fast, stay delusional, and never sugarcoat.

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​Open to all USC students, faculty, and members of the USC community.

​By attending this event, you acknowledge and agree that photos, videos, and/or audio recordings may be taken during the event. These may be used by the organizers for promotional, educational, and marketing purposes on websites, social media, and other platforms. By participating, you grant permission for your likeness and/or voice to be used without compensation or additional approval.